Coca-Cola Turkey is the Turkish branch of The Coca-Cola Company, one of the world’s leading beverage companies, headquartered in Atlanta, Georgia, USA. Coca-Cola has been operating in Turkey since 1964, bringing a wide range of beverages to Turkish consumers, including carbonated soft drinks, juices, waters, sports drinks, and teas.
Coca-Cola Turkey manages a diverse portfolio of brands, including Coca-Cola, Fanta, Sprite, Schweppes, Cappy, and Fuse Tea. The company operates multiple production facilities across the country and plays a significant role in the Turkish beverage market, known for its commitment to quality, innovation, and consumer satisfaction.
Coca-Cola Turkey continues to be a key player in the Turkish beverage industry, recognized for its strong brand presence, wide product range, and dedication to making a positive impact on society.
Industry
Food
Solution Offered
Pallet Pooling Management
Customer Since
2019
Services Location
Turkiye
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Some of the Advantages We Provide
Netlog Facts
We offer pallet pooling services to over 600 companies in Turkiye.
Every month, we manage the pooling of 2,500,000 pallets.
We cover entire Turkiye with 15 pallet storage and handling centers.
Our services extend to all local and national retail chains across Turkey.
Netlog's Palex Pallet Pooling service was specifically designed to meet Coca-Cola Turkiye's pallet management needs. By optimizing the traceability and reuse of pallets used in Coca-Cola Turkiye’s production and distribution facilities, Palex enhanced operational speed and reduced costs. The implementation of a pooling system allowed for more efficient use of warehouse space and minimized pallet losses. Additionally, Palex provided a sustainable solution, contributing to the reduction of environmental impact. The circular pallet management model offered by Palex helped Coca-Cola Turkiye achieve both operational excellence and its sustainability objectives.
Netlog Approach
Solutions Implemented
1
Supply chain
Supplying 50,000 pallets weekly to meet Coca-Cola Turkey’s operational needs, ensuring continuity across the supply chain.
2
Pallet Collection
Managing pallet collection from all chain store warehouses through a centralized system, contributing to smooth warehouse operations.
3
Production Efficiency
Ensuring on-time pallet deliveries to factories to prevent production lines from halting due to pallet shortages, thus enhancing production efficiency.
4
Real-Time Pallet Tracking
Providing real-time visibility of all pallet movements through the Pallet Collection System (PTS), allowing Coca-Cola Turkey to track pallet activity instantly.
5
Quality Control
Sourcing all pallets from Palex collection centers, with thorough quality control to ensure each pallet meets required standards.
Coca-Cola Turkiye sought a solution to improve the efficiency and traceability of its high-volume pallet management system across its extensive production and distribution operations. With a vast distribution network spanning from production facilities to sales points, Coca-Cola Turkey needed to optimize pallet usage to enhance operational speed and efficiency. Additionally, in line with its sustainability goals, the company required circular business models and cost-saving solutions. Reducing pallet losses, increasing traceability, and maximizing warehouse space utilization were critical priorities for Coca-Cola Turkiye.