Established in 1955, Arçelik is one of Turkey's most established white goods and electronics brands, operating in over 150 countries worldwide. With a focus on innovation, sustainability, and customer satisfaction, Arçelik offers a broad product range that includes home appliances, small household devices, electronic products, and climate solutions.
With more than 3,000 sales points across Turkey and numerous stores worldwide, Arçelik delivers high-quality and innovative products to customers. The company distinguishes itself in the industry through its R&D investments and innovative designs. Particularly noted for its energy-efficient, environmentally friendly products, Arçelik is committed to sustainability and operates with a strong sense of environmental responsibility.
Industry
Home Appliances and Consumer Products
Solution Offered
Supply Chain Management
Customer Since
2021
Services Location
Turkiye
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Some of the Advantages We Provide
Netlog Facts
We provide local storage and distribution services across 6 continents and 9 countries.
We serve over 4,000 local, national, and global companies in various countries with comprehensive storage and distribution solutions.
In any given time, we manage the "FIFO/FEFO" processes for over 2 million SKUs from diverse industries in our warehouses.
The conveyor belts in our warehouses span a total length of 36 kms.
We handle more than 1 billion boxes through our warehouses annually.
We are experts in the use of advanced warehouse automation systems and collaborative robot (COBOT) technology.
As Netlog, we provide a specialized transportation solution to reliably deliver home appliance products to Arçelik’s retailers across Turkey. By regularly transporting products from Arçelik’s warehouses to retailers using dedicated vehicles, we ensure stock continuity and manage the delivery process seamlessly.
Furthermore, we have enhanced the efficiency of logistics operations by overseeing the transfer of parts between Arçelik’s various warehouses. With our flexible transportation capacity, which can respond swiftly to needs as they arise, we provide uninterrupted service within Arçelik’s supply chain. This solution supports Arçelik's operational continuity while maintaining high levels of customer satisfaction and service quality.
Netlog Approach
Solutions Implemented
1
Home Appliance Transportation Solutions
We regularly deliver home appliance products from Arçelik’s warehouses to retailers using dedicated vehicles, ensuring stock continuity and seamless management of the delivery processes.
2
Inter-Warehouse Product Transfer
By effectively managing the movement of parts between Arçelik’s various warehouses, we optimize the flow of products and ensure that all processes proceed smoothly.
3
High-Volume Distribution
We securely deliver thousands of home appliance products to retailers each month, ensuring that Arçelik meets customer demands comprehensively.
4
Flexibility in Responding to Demand Surges
We provide flexible capacity solutions that can quickly respond to increased demand during promotional periods and peak times, supporting Arçelik’s operational continuity.
5
Traceability and Reporting
Our advanced IT system enables real-time traceability of all shipment processes, enhancing operational transparency by providing detailed reports to Arçelik.
Arçelik required comprehensive logistics support to ensure the timely and reliable delivery of home appliance products to its retailers across Turkey. The proper transportation of products from factories to warehouses and then to retailers was critical for maintaining stock continuity and operational efficiency. Additionally, effective management of product transfers between different warehouses was necessary to ensure the uninterrupted continuation of operations. Arçelik sought an integrated transportation infrastructure that allowed for full traceability at every step.